The much anticipated, yet controversial game, Call of Duty: Modern Warfare 2, broke all records when released globally on 10 November. The game, which was released on Xbox 360, Playstation 3 and PC, generated $550 million of gross revenue during its first five days on the market.
So what? Well, given that Harry Potter and the Half-Blood Prince movie’s five-day global box-office record was $394 million, this figure is actually quite mind-boggling.
Many of us might not know that Europe represents the third biggest gaming market in the world, after the US and Asia – led in particular by Germany, France, the UK and to a lesser extent Spain. The gaming industry in Europe encompasses more than 600 PC and video game studios and employs over 100,000 individuals in Europe. If history can shed any light on the future of the global (and European for that matter) gaming industry – things are looking up. The global worth of the industry was estimated at $5bn in 1981, $54bn last year, and is set to exceed $68bn in sales by 2012 – leading The Lobby to ponder whether this is perhaps one of Europe’s most promising industries of the future (creating jobs and tapping into the talent of young European game developers!)
So how about developing a game taking students, laymen, and professionals alike through the new process of comitology under Lisbon?
I’d play it. For a while anyway.